As the holidays approach and the year comes to a close, we at Sagely & Co. want to take a moment to reflect and express our heartfelt gratitude. This time of year naturally invites reflection, and as we look back on 2024, we’re overwhelmed with appreciation for the incredible individuals and businesses that have made our journey so meaningful.

Behind every successful company's clear and compelling message, lies a unique value proposition - and also a journey of refinement. Highly differentiated value propositions are rooted in change, and likely went through several iterations and revisions before being solidified.

We literally blinked, and here we are, one year since plunging into a partnership, settling on a name for our fractional marketing agency, forming an LLC, and officially opening our doors as Sagely & Company to serve our first clients.

In the ever-evolving world of marketing, businesses are faced with the challenge of choosing the right approach and right talent to elevate their marketing, drive ROI, and achieve business objectives. Read on to decide if the Fractional CMO or traditional marketing agency is right for you.

After six incredible months together and a rejuvenating holiday break spent with friends, family, and a few Google Meets with some of our favorite clients, Helena Kelly and Anita Tulsiani are thrilled to unveil Sagely & Co.'s Top 5 Resolutions for 2024.

All too often, the GTM plan gets labeled as unnecessary or skipped altogether because it’s not easy to navigate. Other times, the marketing team gets mobilized too late. But, if designed effectively and well enough in advance, a GTM plan can propel your company’s next launch into a stratosphere of success.

Staying ahead of the competition is tough, and once you get to the top, it’s also difficult to maintain your spot, unless you continually evolve your positioning to keep up with changes in customer preferences and adapt to challenges presented by your competition. One way to get and stay ahead is to incorporate storytelling into your business rigor. Read on for 4 ways to unleash the power of Storytelling to create a strong brand.

Yesterday, my mom, two daughters and I went to see the long awaited Barbie movie and it was dazzling and moving all at the same time.

Yes, there was lots of pink, and the wardrobe and set designs were impeccable, but the film was also hilarious, nostalgic, and particularly poignant for women, especially career moms. America Ferrera’s monologue was epic, resonated, and encapsulated my entire life in mere minutes.